Our Guide to Writing a Professional Bio (2023)

How many times have you sat in front of a blank screen staring at the pesky cursor, wondering why it’s so hard to write about yourself? I’ll bet it’s more than once. Contemplating who you are as a human being is an exercise in mental (or existential?) gymnastics. And if you’re trying to write a professional bio, you’re trying to distill who you are and what you do in a way that’s compelling to recruiters, hiring managers, colleagues, potential clients, and other contacts all at once—so it can feel ramped up to Simone-Biles-floor-routine-difficulty levels.

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Your professional bio is, arguably, the most important text you’ll ever write about yourself. It’s the first introduction to who you are, what you do, and what you’re interested in—whether it’s for a social media platform, a personal website, or company team page. What you choose to highlight may play a role in others deciding to follow you, call you in for an interview, or invite you to participate in an event. It’s an opportunity for you to—in a few lines—showcase your work, competence, and areas of expertise. So you’d better stick the landing.

But don’t worry too much: You don’t have to be the Simone Biles of LinkedIn to write a professional bio. We’ve gathered the steps, template, examples, and bonus tips you’ll need to write a bio for any occasion.

How to get started on your professional bio

We’ll get to the good stuff shortly (read: the template and examples), but before you put pen to paper or fingers to keyboard, there are a few things you should know—about yourself.

Your bio shouldn’t be a laundry list of accomplishments, but a window into the person behind the accolades. You’re more than your most recent position (especially if you have a trendy startup title; I’m looking at you, ninjas and rock stars), so think about the strengths that make you good at what you do and the qualities that make you unique. These are what you want the person reading your bio to come away knowing.

(Video) THE COMMON GUIDE TO A PROFESSIONAL BIO

If you’re drawing a blank, try to answer these questions before you start writing:

  • How have you personally helped your company, department, or clients?
  • Which of your accomplishments would be most impressive to your entry-level self?
  • What makes you most valuable in your role?
  • What’s one thing not in your job description that relates to why you’re so successful? Maybe you want to include a line about volunteering, about writing in your free time, or about a previous role.
  • Why do you do what you do? What do you believe about your field that drives you to do the work you do each day?

Once you’ve got all that down, you’re ready to get it into your professional bio.

Professional bio template

The template below is designed to help you write a “master” professional bio that you can then tweak for different situations. This template is meant to offer you a general framework only—if you find that you need to add an extra couple of sentences or determine that a section we’ve included doesn’t feel relevant to how you wish to present yourself, feel free to tweak it.

[Name] is a [role] who [how you help clients, customers, or your employer] by [something unique about your process or output]. [First name] [knows/believes] [what you know/believe about the work you do].

[First name] has [landed/secured/garnered/worked at/supported/mastered] [insert your most compelling experiences, accomplishments, and skills]. Currently [he/she/they] is/are [working toward/studying/planning to] [your next professional goal or some way you’re developing as a professional].

[First name] is [trained/certified/awarded] in [relevant trainings, awards, honors, etc]. [First name] holds a [ degree] in [area of study] from [University].

When [he/she/they] is not [brief phrase that describes what you do], [First Name] [can be found/enjoys] [brief description of compelling interests or hobbies you’d like to share].

Here’s an example of how this template could look filled in:

Matthew Chang is a social media manager who excels at creating campaigns and posts for nonprofits that make followers take action by combining strong writing and design with insights about the org’saudience. Matthew believes that the right post, seen at the right time, can inspire people who believe in a nonprofit’s mission to help the causes they care about and ultimately allow that org to make a bigger impact.

Matthew has driven more than 10,000 social-influenced donations to three different nonprofits, with over $200,000 raised for important causes. Currently they’re working with GoodBoyGirl dog rescue to inspire not only donations, but also pet adoptions through Instagram, Facebook, and TikTok posts. (Matthew is always happy to share pictures of dogs they’ve helped find forever homes!)

(Video) How to Write a Short Bio - Tips & Samples

Matthew holds a HubSpot Social Media Certification, and has taken several graphic design courses through The New School. They hold a bachelor’s degree from UCLA where they double majored in marketing and English.

When they’re not crafting social media campaigns, Matthew can be found biking around the city with their chihuahua Kyra on their back (don’t worry, the pup has a tiny helmet!) or taking in a Broadway show.

How to adapt your bio for different situations

Now that you have your “master professional bio,” you’ll want to tweak it for different situations.

For each iteration of your bio, imagine a specific reader and what they’d want to know about you, and then write for them. For instance, let’s say you’re on an alumni panel for your college. Student attendees will want to know what they should be doing now to get the career you have. In this case, your bio should reflect less of your day-to-day work responsibilities and more of the past campus activities, classes, and early-career internships and jobs that led you to where you are.

We’ve outlined specific advice for some of the most common scenarios where you’ll need to write a professional bio below—along with examples.

1. Your LinkedIn summary

Start by identifying how you use—or would like to use—LinkedIn. Are you content with your job, but looking to expand your network? Are you trying to attract recruiters?

Whatever you’re seeking, your LinkedIn summary should support your activity on the site; a profile focused on networking within the industry will read differently than that of someone aggressively hunting for a new job. Once you’ve identified your purpose, it will be much easier to tweak the above template for your LinkedIn summary. You’ll still want to lead with your position and other info from the first paragraph of the bio template. Then move onto whatever skills or accomplishments are most relevant to your LinkedIn goals. Last, share those goals.

Here’s an example of a LinkedIn summary that follows this strategy:

As a field sales manager with over eight years of experience driving market share growth in designated territories, I have mastered the ins and outs of pharmaceutical sales and territorial prospecting. After honing and executing these specialties to reach numerous company goals, I was honored with an invitation to join the National Marketing Council. Now, I spend the majority of my time brainstorming sales strategies and connecting with other industry professionals who are interested in talking shop.

You can always add supporting content on either side of this skeleton paragraph, such as a personal anecdote, previous positions, or a mission statement. If you need a bit more inspiration, look to your recommendations for outside opinions on what makes you special.

(Video) 5 Elements Of A Great Professional Bio

Read More: 5 Templates That’ll Make Writing the Perfect LinkedIn Summary a Total Breeze

2. Your Twitter bio

Even a snappy, 160-character bio can help set you apart. To write a great bio for social media, grab the first two sentences of the bio we just drafted. We’ve crammed a lot of great info in there: who you are, what you do, who you do it for, how you do it, and what you believe about the work you do. Then make sure you’re stating it as succinctly as possible. Finally, squeeze in your pizazz. Key word: squeeze. Don’t focus on unrelated quirks or superfluous details.

For example:

Software engineering whiz @Belly spreading nuggets of coding gold related to mobile applications. 8-year member of @IEEEorg, aspiring member of The Avengers.

If you’re looking to create a more serious social presence, though, you may choose to leave out the pizazz while including all the same important info:

Proud 8-year member of@IEEEorg and lead software engineer @Belly. Passionate about innovations in coding and mobile applications.

3. Your company website blurb

A bio for your company website (like on a team or staff page) is where you can opt out of some standard details, such as your title, in favor of things that distinguish you as a pro (or a person). After all, anyone reading this knows where you work and your job title will likely be listed by default. So you can use the second and third paragraph of the template to craft a bio focused on what makes you unique.

Margot has exceeded every Clarabridge sales goal by at least 84%, which landed her in the top CEM-seller spot and prepared her for the challenging position of strategizing sales tactics for the National Association of Sales Professionals. Her keen and innovative insights in the areas of forecasting and sales force development have enabled Clarabridge to emerge as a national leader, with a sharp and qualified team in tow to maintain the standard she helped set.

If that’s too formal for the culture of your office, and all your colleagues mention their favorite food trucks, you can aim for a 50-50 split between the professional and personal—or whatever balance suits the company’s brand.

(Video) How to write your professional bio

Margot tops the sales charts at Clarabridge. In fact, she’s beat every goal by at least 84% without ever missing a practice as the coach of her son’s (undefeated) soccer team. Fueled by loaded nachos, she landed the top CEM-seller spot and took on a position brainstorming sales tactics for the National Association of Sales Professionals. Not only is she a pro when it comes to forecasting and sales force development, but she can also advise a team on where to find the best free events in the city on any given weekend.

4. Your personal website or portfolio “About Me” page

Here’s where you want to lay it all on your audience. You can use as much of the bio you wrote from the template above as you see fit and feel free to expand on whatever sections you’d like. Craft your “About Me” page so potential partners or employers understand what you can do for them and why you’re the person they should hire.

For example:

Chad Wilborn takes complex technical ideas and distills them into user-friendly visuals to improve digital marketing campaigns for companies along the West Coast. He has an education in traditional advertising and a background loaded with marketing and graphic design projects, centered around modernizing the consumer experience. Chad’s portfolio demonstrates his ability to capitalize on every pixel for the overall benefit of startups or established enterprises trying to reach consumers. His services have won multiple design and branding awards, and he is excited to help add your company to his list of successes.

But don’t forget your brand! If you want to showcase yourself in a more unique or quirky light, opt for a first-person version with more light-hearted language.

I am a modern magician, except I transform complicated technical ideas into user-friendly images before the eyes of your company’s customers. I believe in telling relatable stories through graphics, so I studied the basics of traditional advertising before working my magic on corporate marketing projects for companies along the West Coast. My portfolio showcases a lineup of my most recent tricks, which range from visual startup campaigns to Fortune 500 projects—each of which have won design and branding awards. I’m always ready for new design opportunities and have plenty of room up my sleeve for a few more award-winning performances.

A few more tips

Keep these in mind as you write your professional bio, no matter where it’s going to end up:

  • Know your limits: Just as your resume is best when it fits on one or two pages, your bio likely also requires a certain length. Whether it’s two sentences, two paragraphs, or 160 characters, respect the limit or risk it being arbitrarily chopped down.
  • Avoid jargon and buzzwords: When you spend nearly a third of your life at work, it’s easy to forget that the rest of the world doesn’t speak your industry’s (or company’s) language. Use your bio to share facts and impact in terms everyone will understand.
  • Use your own voice: Write about what you know best and write the way that you talk. If your bio readers ever meet you in person, they should feel as if they already know you.
  • Write more than one draft: Don’t just throw something together and send it off. Write it, sleep on it, then come back to it and ask: “Would I want to meet me?” Or better yet: “Would I want to hire or work with me?”
  • Don’t forget to update your bio: Your bio should evolve as you do. If you start looking for jobs in different industries, have a new and exciting accomplishment to note, or just feel ready for a refresh, go for it. Now that you’ve got this draft down, it’ll be easy to rework your professional bio.

Alex Honeysett, Adrian J. Hopkins, and Regina Borsellino also contributed writing, reporting, and/or advice to this article.

(Video) How to Write a Professional Bio | 3 Key Elements

Updated 4/15/2022

FAQs

How do I write a brief bio about myself? ›

How to write a professional bio
  1. Your name.
  2. Your current role or professional tagline.
  3. Your company or personal brand.
  4. Your goals and aspirations.
  5. Your 2-3 most impressive and relevant achievements.
  6. One quirky fact about you (if it's appropriate to the site)
20 Oct 2022

How do you write a 3 sentence bio? ›

For a three-sentence bio, consider these three objectives: Tell readers who you are and what you do. Reveal a glimpse of your personality. Encourage readers to find out more.

What should a professional bio not include? ›

Lying: A bio should never include fabricated accomplishments, awards, titles or positions. Besides the obvious moral issue, false claims are easy to disprove in the digital age and the potential fallout from getting caught in a lie far outweighs any benefits of exaggerating one's achievements.

What makes a good professional bio? ›

Your bio should include important professional roles and achievements. It's also valuable to add passions, personal interests, and how you bring your values to your work. Finally, your bio should give your readers a chance to get to know you. So, it should reflect your personality.

How do I sell myself in my bio? ›

How to write a personal bio
  1. Introduce yourself. Start your bio with a brief introduction that shows who you are. ...
  2. Keep it concise. Start with a word count in mind. ...
  3. Use third person. It may feel strange or even challenging to write about yourself. ...
  4. Write strategically. ...
  5. Include your contact information. ...
  6. Edit thoroughly.

How do you write about yourself example? ›

Let's start with some examples of personal essay prompts:
  1. Tell me about yourself.
  2. Describe a challenge or event that made you who you are today.
  3. What are your short and long-term goals, and how do you plan to achieve them?
  4. Write about a time you failed at something. How did it affect you?
14 Jan 2020

How can I write about myself? ›

How to write about yourself confidently
  1. Introduce yourself.
  2. Include the most relevant professional experience.
  3. Mention significant personal achievements or awards.
  4. Introduce personal details.
  5. Use a casual and friendly tone.

How do you introduce yourself in a work bio? ›

What to include in a short bio
  1. Your name.
  2. Your current job title.
  3. Your company name or personal brand statement.
  4. Your hometown.
  5. Your alma mater.
  6. Your personal and professional goals.
  7. A relevant achievement or accomplishment.
  8. Your hobbies.

What is a biography example? ›

The definition of biography is a story written about someone's life. An example of biography is a book about the story of President Obama's life. noun.

How many paragraphs is a bio? ›

A short bio is typically one to three paragraphs long.

These should be short paragraphs though, as other experts say that between four and eight sentences is the ideal length for a short bio.

What is a professional bio prompt template? ›

Professional bio template

[First name] [knows/believes] [what you know/believe about the work you do]. [First name] has [landed/secured/garnered/worked at/supported/mastered] [insert your most compelling experiences, accomplishments, and skills].

How many words should a professional bio be? ›

When writing a professional bio for a job search site or resume, you should try to keep it between 300 and 500 words. A bio for a professional website, on the other hand, could be between 1,500 and 2,000 words.

Should your bio be first or third person? ›

Professional and formal bios are often written in third person, while personal and informal bios are usually written in first person. If you're writing a bio for work, ask your manager or editor which is more appropriate.

How do you sell yourself in 25 words or less examples? ›

Positive words to describe yourself
  1. I am able to handle multiple tasks on a daily basis.
  2. I use a creative approach to problem solve.
  3. I am a dependable person who is great at time management.
  4. I am always energetic and eager to learn new skills.
  5. I have experience working as part of a team and individually.
23 May 2017

How do you introduce yourself? ›

A self-introduction should include your name and occupation (or desired occupation) and key facts that will help you make an impression on the person you're communicating with. In a few sentences, cover the most important things others need to know about you.

How do I sell myself in 30 seconds? ›

This is an update of an article originally written by Vivian Giang.
  1. Know exactly what you want to achieve. ...
  2. Bullet point it. ...
  3. Tell a story. ...
  4. Eliminate jargon. ...
  5. Make sure it invites conversation. ...
  6. Time yourself. ...
  7. Record yourself on video. ...
  8. Pitch it to your friends and colleagues.
14 Feb 2018

What are 5 sentences about yourself? ›

How To Answer, “How Would You Describe Yourself?”
  • I am passionate about my work. ...
  • I am ambitious and driven. ...
  • I am highly organised. ...
  • I am a people person. ...
  • I am a natural leader. ...
  • I am result oriented. ...
  • I am an excellent communicator.

How do you introduce yourself in 100 words? ›

Short Essay on Myself 100 words:

I am very punctual and want to do all my work at the right time. I like to eat plain and healthy food. I enjoy dancing, reading books, playing badminton and cooking in my spare time. I never leave my classes and also attend every class.

What do I write in my own introduction? ›

How to Craft the Perfect Introduction
  1. Be Concise. First and foremost, keep it short. ...
  2. Write it to Be Read Aloud. ...
  3. Open With the Problem or Need. ...
  4. Point to the Solution. ...
  5. BRIEFLY List Qualifications. ...
  6. Add a Fun Twist. ...
  7. Close With a Welcome. ...
  8. Confer With Your Introducer.
14 Jun 2018

What is a good sentence for biography? ›

Example Sentence: 1 Hodges wrote an unofficial biography of the artist. 2 The reviewer padded out his review with a lengthy biography of the author. 3 This is the official version of the painter's biography.

What are 2 examples of biography? ›

Popular biographies are life histories written for a general readership. The Immortal Life of Henrietta Lacks by Rebecca Skloot and Into the Wild by Jon Krakauer are two popular examples.

How long is a good bio? ›

A long bio can be a full page, and can go on your personal website. A short bio is about a paragraph — probably the first paragraph of your long bio — and can serve as your default bio. A two-line bio can go under your byline or in a quick panel description.

How many words should a short bio be? ›

For a short bio—good for online profiles, like on your Twitter account or at the bottom of guest posts on blogs—aim for about forty words. A medium bio, which you might use in query letters for a literary agent, press kits, and other marketing material, should be from forty to 250 words.

What is a full bio? ›

A detailed description of an individual's life, professional background, education history, achievements, and skill set.

What do you have in mind while writing your bio data? ›

Enlighten: Your bio should provide your full name and position and mention key achievements. Engage: Readers will only skim your bio if it's informative but not very interesting. Entice: Ideally, a well-written bio will encourage readers to take some sort of action.

How do I write my first bio? ›

What should an author bio include?
  1. Where you're from and where you live. ...
  2. Relevant personal background information. ...
  3. The themes you love to write about. ...
  4. Relevant qualifications or experience. ...
  5. Any awards you've won or publications you've been featured in.
16 Nov 2019

What order does a biography go in? ›

A biography typically starts with the subject's birth (it's surprising how many begin with a description of the weather) and continues in a roughly chronological order until their death. The advantage of this approach, which could equally apply to the history of a family, is that it is easy to follow.

› blog › 2020/07 › how-to-write-a-... ›

In this post, we'll go over how to write a bio, step by step. To help guide you, we've also included a handy template, along with some professional bio ...
How To Write a Professional Short Bio (With Examples) ... Jamie Birt is a career coach with 5+ years of experience helping job seekers navigate the job search t...
Your personal biography is often the first impression employers and colleagues may have of you, which makes writing a compelling one of vital importance.

What is your short bio? ›

What Is a Short Bio? A short bio is a short paragraph that serves as a brief professional biography for résumés, company websites, personal branding, and more. These little blurbs sum up your current position, your years of experience in education and the workforce, plus your professional goals.

How long is a short bio? ›

A long bio can be a full page, and can go on your personal website. A short bio is about a paragraph — probably the first paragraph of your long bio — and can serve as your default bio. A two-line bio can go under your byline or in a quick panel description.

How many words should a professional bio be? ›

When writing a professional bio for a job search site or resume, you should try to keep it between 300 and 500 words. A bio for a professional website, on the other hand, could be between 1,500 and 2,000 words.

How do you end a bio? ›

Summarize the subject's most memorable actions.

The conclusion of a biography should remind the reader of the subject's achievements or actions. Briefly describe their greatest achievements so that the reader can remember why it is important or enlightening to learn about their life.

Should a bio be written in first or third person? ›

The bio should be authoritative, and it should reflect a person's level of professional experience and achievements. The information should be written in the third person instead of the first person so that it is useful to the intended audience.

Videos

1. How to Write a Bio: Learn With Our Bio Writing Ebook
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2. How to Write a Professional Bio for a Company Website or Online Social Network
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3. How to write a professional bio
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4. Why You Need a Professional Bio
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5. How to Write Short Professional Bio
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6. Danny Rubin Explains How to Write a Professional Bio as a College Student
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